HA. NO. WE WON'T STOP. BUT IT'S FUNNY.

Imagine YOUR company was a huge part of creating something DECADES Ago that tons of people use CONSTANTLY… but doesn’t actually have ANYTHING to do with what your company ACTUALLY Does.

If I said to you: “Velcro“, your brain immediately pictures:

Thing is, Velcro = a group of lawyers. And they’re DESPERATELY trying to get us all to stop calling It Velcro.

Hook and Loop? You wish, Velcro.