Barbie introduces the Ashley Graham doll

Just in time for the holidays, Barbie unveils a new Ashley Graham doll!

Graham, 27, is a supermodel who became a household name when she posed on the cover of Sports Illustrated‘s popular swimsuit edition. So… what’s the big deal? Lots of women appear on the cover, every year.

Well… She doesn’t look like every other swimsuit model. And that is very refreshing!

Graham is a role model for body positivity. She promotes self-acceptance and female empowerment via her work and now, has a new way to reach young fans thanks to Barbie.

“She’s got a round butt, she’s got round hips, she’s got a round stomach and arms and she’s got my moles and my eyelashes. They actually come out of her face. It’s crazy!”

The Ashley Graham doll was unveiled at Glamour’s Women of the Year event in LA earlier this week.

“We need to work together to redefine the global image of beauty and continue to push for a more inclusive world.

I’m thrilled Barbie has not only evolved their product, but also has continued to honor women who are pushing boundaries.”

Graham says she did ask for cellulite but plastic and cellulite don’t mix! She, however, was very firm about the doll having her thighs touch so this Barbie will not have it’s traditional “thigh gap.”

In January (2015), Mattel created new body types for it’s dolls: tall, curvy and petite and broadened it’s range of skin tones, eye colors and hairstyles.